#Instagram logo 2022 how to

Share customer feedback – There’s no better social proof than the kind words of happy customers.Such videos allow viewers to see the human side of your business and make it more relatable. Record your team as they set up for a public event. Show off that healthy culture you’ve created in the workplace amongst your employees. Show viewers what happens on an average day with a “day-in-the-life” video.

Give viewers a sneak peek – People love getting a behind-the-scenes glimpse at the nuts and bolts of your business.

Use Reels to show the world exactly how much you know about your business. Answer questions sent in by followers about a service you provide.

#Instagram logo 2022 how to

Show followers how to use one of your products in a real-life situation. Post videos discussing relevant industry news. Record educational videos – Why not use videos to showcase your industry knowledge? Reels allow you to represent yourself as an expert in your field.There are so many ways to use Reels that can benefit your business: The execs at IG couldn’t help but notice the mind-boggling rise in popularity of video-centric platforms like TikTok…and they responded by introducing Reels to their own platform in August of 2020, allowing IG users to get in on TikTok trends and challenges. Just because Instagram has 2 billion global users doesn’t mean the platform is comfortable cruising along as-is. It could be a products page where they can make a purchase, a compelling new blog, an engaging podcast, or an online signup for an upcoming event. Link stickers allow you to add a hyperlink with a URL viewers can simply tap to be whisked away to a site of your choosing. Today, anyone with any number of followers can use link stickers…and if you’re not adding them to your stories, you should be. Users can’t seem to get enough of these uber-engaging, somewhat voyeuristic snippets into someone else’s world.īut, until recently, creators were forced to acquire more than 10,000 followers before they were allowed to add link stickers to their stories. IG Stories continue to be one of the platform’s most popular features. We’ve done the research so you don’t have to…and you’re welcome. What’s fresh today will be stale tomorrow, so we thought we’d share 3 of the most noteworthy trends currently happening on IG. That being said, as is the case with any platform, the only thing you can be sure of when it comes to social media is that trends can (and will) change on a dime. And, given the meteoric rise of video-centric platforms like TikTok, you might be wondering if investing in more established platforms like Instagram is really worth your time.Įven with all the attention TikTok has received of late, you may want to consider this- according to CNBC, Instagram surpassed the 2 billion monthly user mark as of December of 2021, and it surpassed TikTok in number of downloads for the fourth quarter of that same year. It seems that, just as one platform pulls ahead of the pack, another up-and-comer comes along to replace it.